Meh, I disagree with your theory about using less tags. You should use all 500 characters for optimal results. There is no proof that likes/dislikes does anything to the SEO. I’m sure that is more for the content makers info and viewers warning. The description can be up to 5000 characters. Best to post your other video links. You have no proof of anything, noone does, we can only guess how youtube seo works..
Hey Brian That was a great article ! I was always curious about Youtube SEO and its quite detailed I’ll try to write the main points in my notepad so I can remember this checklist when doing Youtube Seo 🙂 The tutorial is also quite helpful ! I agree with you on the queries google uses for showing video results, that makes sense now why google shows videos on “How to” queries.
I followed your recommendations but faced some strangeness in video rankings. I have launched a channel on youtube a week ago. I have already uploaded and optimized 3 videos for “video keywords”. And so far i have a situation: two of my videos are ranking high in Youtube (1st and 5th position) but non of them are being shown in Google search results. But at the same time google shows up to 10 video results for those keywords. Do you have any ideas why? Really appreciate your help.
Thank you for your advice. A lot of the content (although really good) was pretty similar to other blogs on the topic. However there was one new point for me that I think is really going to help. I love the idea of adding a link to our latest piano video in the signature of all our teams emails. I can modify all of the signatures every two days when a new video is released and this will put them in front of so many more people. Great idea!!
We’ve started adjusting the ranking of videos in YouTube search to reward engaging videos that keep viewers watching. […] The experimental results of this change have proven positive — less clicking, more watching. […] As with previous optimizations to our discovery features, this should benefit your channel if your videos drive more viewing time across YouTube.
If you find any broken links on topically related websites, you can immediately contact the website owner and inform him about it. Since you will do him a favor by pointing out a broken link, you can also kindly request a replacement with a link to your relevant resource. Of course, the replacement – your article – must be informative and useful for their audience.
One of my favorite ways to give content a boost is to run ads on Facebook targeting people with interests that are relevant to the content. It’s fairly low cost since you are offering a free piece of content. By targeting people with relevant interests to your content, you drive the right people to the content and into the top of your funnel. And if your content resonates with them, they’ll share, link, and engage with the content in ways that will help Google see its value.