Your the first person that I have found that has mentioned a “video search” in Google. This is a GREAT point that I will continue to look for and title in the right way to acquire these searches. I do mostly local SEO, and many of the terms that I want to target are not viable as “video searches” per say. I have found that combining reviews with local search terms works well, and that videos can rank about 5x faster than traditional SEO when done correctly.
Ensure that the pictures on your website have file names which include the target keyword. Also, your target keyword should be part of your image’s Alt Text. This will improve optimization for your article and also create a clearer picture for the search engines to the relevancy of your article/page. Images are an important component of any website as they make pages visually attractive as well as informative. Optimizing your images should naturally boost your ranking. Also, your image will get a high rank in Google image search.
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This is fantastic information and really useful for starting a new YouTube channel. I have a question regarding the length of the videos: I have heard that YouTube does not promote videos that are less than 5 mins in length as “Suggested Videos”, is that true? Some of the YouTubers I have interacted with suggest me to go for videos longer than 5 mins and I was wondering if that would have any impact.

Ron, Google just had some major updates, avoid buying any type of views. Like I previous said, high pr backlinks is what you need. Best practice is using about 5 do follow web 2.0 properties to link directly to your YouTube video, and build all backlinks to your 5 web 2.0 properties so if your video gets deleted from buying views you still have all that backlink juice that you can redirect to the new video.
We’ve started adjusting the ranking of videos in YouTube search to reward engaging videos that keep viewers watching. […] The experimental results of this change have proven positive — less clicking, more watching. […] As with previous optimizations to our discovery features, this should benefit your channel if your videos drive more viewing time across YouTube.
7) Social Engagment - Likes, Comments, and social shares are the name of the SEO game. If you have a high likes to dislikes ratio then Youtube will favor your video so the goal is to get as many likes as possible and as many comments as possible. I'm not going to go into detail here as I cover this in this "Youtube VIDEO SEO" tutorial so pay close attention to the end of the video.
Brian, When a person subscribes to your YT channel as a result of watching a video, does it matter if they subscribe while Watching the video, or after the video is finished? What about subscribing after only 1 minute of the video or half way through? Does the timing matter? (You had mentioned if they subscribe after watching one of our videos it helps the video rank. I have known that but always wondered if it helps if the video is finished or not?)

Awesome post! It turns out that one of my videos ranked just by following your instructions on video and description optimization. I didn’t even get around to Vagex! I’m sure that if I can rack up more likes and blast a few links(I don’t need to ATM, it’s pretty high in G anyway), I could do even better. I may just set up a few affiliate link videos(out of my niche) as a side income. Plain awesome, man.
Thanks for sharing and explaining the Ultimate Youtube SEO guide, very helpfull! I have a question, is it better to rank hosted videos (for example Wistia) which don’t show up in Youtube or to rank Youtube videos? Hosted videos show up in google video and take the visitor directly to your page while youtube does not (only in description). Which video platform would you advise?
One thing I’ve been curious about from a video SEO standpoint is captions. Logic tells me that if you upload your own caption file to the video, YouTube would use that to discern what your video is about and use that info in how it ranks your video in the results. I’m running an experiment on one of my YouTube channels right now to see if they have any effect on views over time. We’ll see!
Hey Brian! As you know I like to perfect my video rankings in Google. So I would like to share what’s been simply amazing for me. Case study Google search tube sniper pro or any version of that keyword, review, 2, 2 review. And I’m number 1. Won’t share all my secrets but I’m more than generous. I’ve managed to rank well by doing 3 simple things. 1. Using Soovle.com to get lsi keywords. 2. Commenting on the top 3 videos on YouTube for my topic. 3. Adding the top 3 ranking videos on Google YouTube username to my tags and the end of my description. What really helps my rankings is the suggested video views I get from adding the top video tags. Google loves that. Picture this… if the top rated video is being watched and the link is being clicked then the user is finding what they were looking for in Google’s eyes. Genius really.
One thing I’ve been curious about from a video SEO standpoint is captions. Logic tells me that if you upload your own caption file to the video, YouTube would use that to discern what your video is about and use that info in how it ranks your video in the results. I’m running an experiment on one of my YouTube channels right now to see if they have any effect on views over time. We’ll see!
Keep in mind, this will often mean shifting the focus of your business from more general to more specific products or services. For instance, instead of exclusively offering general home renovation services, you could consider specializing in "one day bathroom renos" or "custom kitchen makeovers." These more specific keyword phrases will likely be much easier to rank for, which will mean you can start ranking that much faster.
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