This is fantastic information and really useful for starting a new YouTube channel. I have a question regarding the length of the videos: I have heard that YouTube does not promote videos that are less than 5 mins in length as “Suggested Videos”, is that true? Some of the YouTubers I have interacted with suggest me to go for videos longer than 5 mins and I was wondering if that would have any impact.
When digital marketing is what you do for a living, you often take for granted that probably 99% of people who use YouTube are NOT professional marketers. They’re just people who use YouTube for fun and as a place to share videos with friends and family. My point is that while your tips seem second nature to a professional video marketer, for the most part your average social media user has no idea about any of this stuff.
Hey Brian That was a great article ! I was always curious about Youtube SEO and its quite detailed I’ll try to write the main points in my notepad so I can remember this checklist when doing Youtube Seo 🙂 The tutorial is also quite helpful ! I agree with you on the queries google uses for showing video results, that makes sense now why google shows videos on “How to” queries.
Great article Brian – thanks! Quick question – I had kind of noticed that some search terms Google seems to not want to return videos in the results at all. If we can rank it for a longer tail keyphrase will Google then be more likely to consider ranking it for the original phrase you can’t get ranked for? For example,if I wanted to rank for Holiday Cottages in The Loire (which I wasn’t able to get a video to show up in at ALL for about the first 10 pages) – If I ranked it for How to Book Holiday Cottages in The Loire – would that help get a ranking for that first phrase I wanted to target (Holiday Cottages in The Loire)? Thanks
Hi dean , thanks for his information before. I am trying to rank my youtube. Right now , I became the No. 1 video on youtube search. But I have not reached page one on google search. Especially after I type my keywords in google.com there are many competitors i slap in page 2-3. but when i type in my keywords google.co.id, I am in position 10 page 1.
I followed your recommendations but faced some strangeness in video rankings. I have launched a channel on youtube a week ago. I have already uploaded and optimized 3 videos for “video keywords”. And so far i have a situation: two of my videos are ranking high in Youtube (1st and 5th position) but non of them are being shown in Google search results. But at the same time google shows up to 10 video results for those keywords. Do you have any ideas why? Really appreciate your help.
Anyway… I’ve been pulling out all the stop to get my Youtube videos ranked, but NOTHING is working. I have just realised though that all of my purchased, drip-fed, high-retention views are from mobile devices. Is this why I’m nowhere to be seen on Google’s SERPs? Also, do you have an e-mail address I could contact you at? I don’t want to take over your comments section single-handedly lol.
Hey Brian! As you know I like to perfect my video rankings in Google. So I would like to share what’s been simply amazing for me. Case study Google search tube sniper pro or any version of that keyword, review, 2, 2 review. And I’m number 1. Won’t share all my secrets but I’m more than generous. I’ve managed to rank well by doing 3 simple things. 1. Using Soovle.com to get lsi keywords. 2. Commenting on the top 3 videos on YouTube for my topic. 3. Adding the top 3 ranking videos on Google YouTube username to my tags and the end of my description. What really helps my rankings is the suggested video views I get from adding the top video tags. Google loves that. Picture this… if the top rated video is being watched and the link is being clicked then the user is finding what they were looking for in Google’s eyes. Genius really.
But sometimes there are site-wide technical issues that get in your way of ranking on Google. Luckily, fixing technical issues is not a required step for every single piece of content you create. However, as you create more and more content you should be aware of duplicate content, broken links, or problems with crawling and indexing. These issues can set you back in search results.