Local results favor the most relevant results for each search, and businesses with complete and accurate information are easier to match with the right searches. Make sure that you’ve entered all of your business information in Google My Business, so customers know more about what you do, where you are, and when they can visit you. Provide information like (but not limited to) your physical address, phone number, category, and attributes. Make sure to keep this information updated as your business changes. Learn how to edit your business information
I read this post months ago. Now that I’ve got around 80 videos and 90 subs, I read it again with a different eye. Trying to really understand ‘keyword’. If I understand you, the keyword isn’t the ENTIRE title. It’s 2 or 3 words that you’re trying to make a video on, the rest is ‘filler’ so that the title makes sense. Is that correct? If so, I’ve been doing this all wrong. And should probably go thru and change all of my video titles. Oh, and I thought we were supposed to fill in all 500 characters of video tags. I’ve been trying to do that. Have I been stuffing without realizing it? Thanks for the great post!

Well, I know you’re “walking the talk” because I found this on the first page of Google while I was looking for ways to promote my family’s new YouTube parody channel! I really appreciate your tips and your videos are really professional. My question is, how do the “rules” differ for promoting funny videos? Are there good places you know of to post those? I know you’re crazy busy but I’d love to hear your advice!

Google’s aim is to provide the most relevant result for any given query. Their entire business model relies on them being able to do this, consistently, across hundreds of billions of searches. For that reason, they’ve invested heavily into understanding the intent of queries, i.e., the reason a person typed a specific thing into Google in the first place.


So good advice but you forgot to mention the second most important part to getting your video watched. So youre a nobody and no one knows about you how will you ever rank? keywords and all you talked about arent going to do it so what do you do? as soon as you post your video buy likes comments views and subs to rank thats the secret sauce my friends that gives your video a jumpstart to get it to place on the first page
Meh, I disagree with your theory about using less tags. You should use all 500 characters for optimal results. There is no proof that likes/dislikes does anything to the SEO. I’m sure that is more for the content makers info and viewers warning. The description can be up to 5000 characters. Best to post your other video links. You have no proof of anything, noone does, we can only guess how youtube seo works..

Youtube videos seem top of the search for almost everything now.I get Youtube is a massive cash cow for Google, but a lot of these videos that outrank traditional web pages are rubbish. It’s getting to the point where Google are compromising their own search engine. By the time you’ve scrolled past the ads and the videos, you may as well start on page two.
i have never read an informative post until i came across this and am hooked. Helped me recognize broken links that i had no idea where sitting there. Also right in the beginning about having link worthy site, its like you were talking to me about writing see the link "here" and the LSI was a good tip i knew nothing about. Thank you so much and all the best.
It good to see someone out there is genuinely trying to help out others to achieve their dreams and goal. Me and my husband have recently started a youtube channel by the name of “foodeasywithsana”. It is a channel about cooking. It has been so hard to get subscribers and views. We are trying to engage audience on many different social networking platforms but the response is very slow. Please can you help us out here. We are lost rightnow.

Hey Eddy, my name is Stanford Pelage I am a YouTube and Google seo expert. I’ve made several comments on this thread and I would suggest that you went through the entire comments and look click ctrl f and type mrpelge and read all of my comments, that would drastically help you. The thing about YouTube Google rankings since April 2014 Google had a major update, many vseo have been crying but the solution is pretty simple. Treat your important videos like a website, don’t over optimize and don’t keyword stuff. Everyone says to do long articles, I would recommend a 1,000-1,500 word unique article for YouTube videos with a lot of competition. Don’t spam your video filename, don’t spam the tags. Just 3-5 tags would be sufficient. Main keyword,main keyword with an s and an lsi keyword and what your product does would be perfect, don’t want to confuse Google, that represents spam.
I even found a terms that return ‘not enough data’ in YouTube but gets 350 searches in Google monthly and the two of the top 3 results are Youtube Videos. While I am now the top video in YT for the term, the #2 Video is the one used in the Google SERPs. Any thoughts on why the Google SERPs choose lower ranking YT videos to show? I am leaning towards the lack of social signals but would love your input.
Prominence is also based on information that Google has about a business from across the web (like links, articles, and directories). Google review count and score are factored into local search ranking: more reviews and positive ratings will probably improve a business's local ranking. Your position in web results is also a factor, so SEO best practices also apply to local search optimization.
Great Stuff Brian!! I have read carfeully throughout your guide and noted down a customized plan for myself to follow everytime I post youtube videos. By the end of the blog post, I saw that you had a checklist already provided haha. It is great however as I’ve written a more customizable one. You information is truly helpful and so valuable. Thanks so much for this blog post.

SIDENOTE. The endscreen needs to be baked into your video during the editing process. For our endscreen, both the subscribe circle and “next video” sections are blank. When you add end screen elements, it’ll fill those sections. The subscribe sphere should be 196 x 196 px and the video or playlist rectangle is 410px x 230px. Here’s a free template you can download.
Google’s aim is to provide the most relevant result for any given query. Their entire business model relies on them being able to do this, consistently, across hundreds of billions of searches. For that reason, they’ve invested heavily into understanding the intent of queries, i.e., the reason a person typed a specific thing into Google in the first place.
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